Today, Interbrand's Best Global Brands report was released!! I always look forward to this report, so I will be spending my evening reading it! Check it out at www.interbrand.com
The top 10 brands are:
- Coca-cola $68,734 ($m)
- IBM $60,211 ($m)
- Microsoft $56,647 ($m)
- GE $47,777 ($m)
- Nokia $34,864 ($m)
- McDonald's $32,275 ($m)
- Google $31,980 ($m) another huge jump at 25%
- Toyota $31,330 ($m)
- Intel $30,636 ($m)
- Disney $28,447 ($m)
This report is always full of insight on what organizations are doing to help or hurt their brand value. I'm sure I will have plenty to share once reading it... stay tuned!
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